Eugene Shaffer
Highly proficient creative designer with extensive experience in digital design, branding, print, web, video and photography. Strong project management and art direction skills. Excellent communication and presentation saavy with an eye for detail. Adept in establishing solid working relationships with internal and external teams driving successful project execution. Passionate about creating visually stunning, high quality designs that effectively communicate a brand’s message.
Contact
gene@geneisme.com
Education
RADFORD UNIVERSITY
Bachelor of Science
Media Communications Major,
Advertising focus
Fine Arts Minor,
Graphic Design focus
Skills
Adobe Creative Suite
Art Direction
Brainstorming
Branding
Concepting
CSS
Digital Design
Figma
Graphic Design
HTML
Print Design
Project Management
Strategizing
Team Management
Videography
Experience
GENEISME — geneisme.com — 2020 TO PRESENT
Freelance Designer
Manage projects and partner with clients from a variety of industries offering creative services in branding, digital design, print, video and web applications addressing clients’ creative needs from ideation to execution to delivery.
Edited a monthly interview style video series starring the president of the organization, including graphics and animations that is promoted on the company’s website and youTube channel
Concepted and created logos for a new company initiative, aligning with brand strategy and guidelines that is now used on all promotional materials
Concepted and completely redesigned company newsletter that was presented and received with overwhelming appreciation and success
Designed magazine spreads for an upscale private school annual publication which helps to draw more student enrollment and alumina participation
Strategized, concepted, designed and built a website for a reputable branding firm which has increased visibility, clients and business
Edited an opener and closer graphic animation for use in establishing cohesion in an educational video series presented and used to generate interest for an annual conference which garnered an exceptional turnout
FINN PARTNERS — Washington, DC — 2015 TO 2020
Creative Manger
Managed and art-directed the design and production team, overseeing a wide range of digital and print projects from early stages of creative to final delivery
Mentored designers as well as put together workshops on various topics including capturing quality video on your smart phone, creating music with garage band, and design trivia
Liaised between creatives and executives to ensure proper communication, goals and objectives.
Lead the video and photography department, which included shooting in-house and on location, concepting, directing, editing, purchasing equipment, scheduling and maintaining the studio
Worked hands on creatively developing branding projects utilizing analytics in digital, print, web, video, animation and photography, collaborating with teams and executives to ensure success.
GREENFIELD BELSER — Washington, DC — 2005 TO 2015
Production Specialist (2012-2015)
Created and lead the DC video production department, shooting in-house as well as on-site, including set-ups, direction, lighting and sound. Concepted, produced, edited and animated video projects
Ran the DC photography studio, tasked with in-house and on-site portrait photography, product images and various original material
Web Developer (2009-2012)
Front end web development for award winning websites as well as in-house web work and promotional materials
Graphic Designer (2007-2009)
Concepted and designed award winning digital and print materials including logos, packaging, promotions, booklets, advertisements and more
Production Artist (2005-2007)
Prepared various files for both print and digital mediums. Managed project files to keep organized and streamlined. Mocked up materials and built prototypes.
NATIONAL GEOGRAPHIC SOCIETY, WASHINGTON, DC — 2000 TO 2005
Senior Compositor
Pre-press work concerning the National Geographic Magazine. Prepare all feature and front matter material for workable access by magazine staff. Update page layouts, maps, and various documents for high end color proofing. Introduce text elements to writers through creation of articles and components. Create redprints representing final image placement and text flow for circulation. Finalize approved files for database transfer and shipping.
Service bureau pre-press work for the National Geographic Society. Prepare in-house and outside files for proofing and output and/or shipping. Design work for in-house and outside clients. Organize Server files. Extensive experience in layout, troubleshooting and repair.